ARCHIVES
VOL. 9, ISSUE 1 (2024)
Viral memes: Exploring the role of internet memes in disseminating and amplifying misinformation – A case study analysis in the digital age
Authors
Muzafar Hamid, Syeda Afshana
Abstract
This research paper studies the peculiarity of
misinformation spread through memes in the digital age. Memes, as a prevailing
type of online correspondence, can possibly shape public discernment and
scatter data quickly. In any case, this power likewise makes them defenseless
to abuse for spreading misinformation. Through a case study approach, this
paper examines certain instances of misinformation bearing memes, especially
covid-19 vaccine, analyzing their content, and implications for media literacy
and information integrity. This paper will endeavor to represent how they chose
memes broaden misinformation implanted in meme culture.
Download
Pages:5-15
How to cite this article:
Muzafar Hamid, Syeda Afshana "Viral memes: Exploring the role of internet memes in disseminating and amplifying misinformation – A case study analysis in the digital age". National Journal of Multidisciplinary Research and Development, Vol 9, Issue 1, 2024, Pages 5-15
Download Author Certificate
Please enter the email address corresponding to this article submission to download your certificate.